Blairs Produce is a family-owned cornerstone of the Albury–Wodonga region, supplying a wide range of farming essentials and premium pet food to local farmers and pet owners alike . With a vast selection spanning livestock feed, garden supplies, fertilizers, veterinary products, and grain storage services, they’re celebrated for quality, local expertise, and impeccable service
Blairs Produce had no digital presence, making it difficult to grow their customer base or sell online. They came to us with four clear goals: build a website to establish their brand online, launch an e-commerce store, elevate their visuals with professional photography, and reach new customers through Google Shopping and organic search.
We built Blairs Produce’s new online store on Shopify, a secure, user-friendly platform perfect for eCommerce. The website was designed to reflect the brand’s story and product range, with a clean, mobile-friendly layout that makes shopping easy on any device. To bring the site to life, we ran a professional on-site photoshoot, capturing authentic, high-quality imagery of their products and operations to showcase the business with clarity and confidence.
Blairs Produce’s digital transformation delivered big results, a strong new online presence, full eCommerce capabilities via Shopify, and a polished brand image thanks to professional photography. The user-friendly platform made managing products and tracking sales simple, and within days of launch, they recorded their first organic Google sale. Built in just one month, the project reflects MJ Digital’s focus on simplicity, efficiency, and impact, helping Blairs confidently step into the digital space with a scalable, high-performing online store.
"MJ Digital has provided us with an excellent platform to engage with our customers via a new website. The project was handled professionally and detailed from start to finish, done locally but with some international flair. We are extremely happy and will not hesitate to endorse the team to new or existing business."
-- Simon Blair - Blairs Produce
